It was not a sale to finish SQ42, but to provide funds to market it.
There was a promise that all funds wold be used to develop the game. Marketing the game correctly is very expensive and without those funds, either it will fail in terms of sales, or a significant amount of development resources would need to shift to marketing the game
Ahhhh, yes I was aware of that from when it happened, it's also in the link in my earlier post...GTA V cost $137M to develop, and another $128M in marketing costs.
CoD: MW2 costs a mere $50M to develop, but $200M spent in marketing.
Destiny, $140M in development, and another $140M in marketing.
The point here is that you can make an awesome game, but without a massive marketing budget, nobody will hear about and buy it.
Star Citizen has been crowd funding the development which has raised $220M, but this does not include marketing costs.
Chris Roberts managed to get this billionaire investor and his son who like the idea of this game to pitch in $46M for a 10% stake in CIG.
https://www.forbes.com/sites/mattperez/2018/12/20/billionaire-clive-calder-and-son-invest-46-million-in-studio-behind-crowdfunded-game-star-citizen/
The funds will go towards marketing of Squadron 42.
The way Phil said it, it sounded like a 10% sale happened to get funds to finish making s42, not to market/launch it. I was worried something huge had gone down that i hadn't been paying attention to.
There is a massive difference between:
- not having enough backer funds to finish making s42 and selling 10% of the company for 46 million to be able to finish it,
- and selling 10% of the company to get 46 million to market the final game worldwide rather than waste a quarter of the total backer generated funds on doing so, especially when they have said multiple times every single penny of backer funds will go on developing and running the game/s.
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